Today we are talking to Kathy Byrnes about how you can stand out in today’s market. Be sure to check out her website.

Today we are talking about USP. Unique. Selling. Proposition. Memorize it because we are seeing a paradigm market shift and now that the NAR Settlement has fundamentally changed how agents are going to operate, it is time to shift. How do we do that? With a Unique Selling Proposition.

We talk about needing a brand a lot but it is so much more than that. Your “brand” is just a word we use to describe your motivation, your offering, your voice and who you are. Before you can build a brand, you need to build what you are, what you’re doing and why you’re […]

Are you creating media, content, video, whatever you want to call it? If you aren’t, then you’re missing out on a massive opportunity. The market is changing, marketing is changing. Don’t get left behind.